FLUX.1 Krea does not look generated
Image models share one flaw: everything comes out too pretty. Perfect light, a cleaned-up background, nothing accidental — and after three of those frames you can tell where they came from. This model deliberately does not do that.
Rendered by this model

Specification
- Built by
- Black Forest Labs
- Starts from
- a written brief
- Size
- 512 – 2048 px
- Reference photos
- none
- Render time
- about 20s
- Cost
- 1 credit per image
What it is good for
- Uneven light and something accidental in frame
- Not a cleaned background, not a centred product, a shadow that is not perfect. Those are exactly the cues by which we read a photo as real.
- Built for social
- On Instagram and TikTok a polished catalogue frame scrolls past without stopping anyone, and a photo from somebody's kitchen does not. This model makes the second kind.
- Any pixel size
- From 512 to 2048 px a side, with no ratio list to choose from. You get the format you asked for, including an odd one.
When to pick something else
The very mechanism that buys the credibility is a problem on a listing's first photo. On a marketplace and in search a thumbnail has to be clean, centred and unambiguous — there, uneven light and an off-centre product work against you. Use Seedream 4 or FLUX1.1 Pro Ultra for the main shot and keep this model for the frames around it. It takes no reference photos either, so it will not render a specific item.
See every modelHow to brief this model
The things this engine handles differently from the rest. The habits that hold for every model are collected separately, in the help centre.
- Ask for the imperfection explicitly. "Overcast day", "slightly uneven exposure", "a faint water ring on the counter" — those are the words that stop this model looking like a catalogue.
- Leave the product off centre. "Half a centimetre off centre", "taken quickly" works better here than any description of composition.
- Do not use it for the first photograph in a listing. A thumbnail has to read at a dozen pixels, not feel personal — use Seedream 4 for that.
- Give the size in pixels, from 512 to 2048. A format for a reel or a post is set exactly here, with no cropping afterwards.
- Do not try to supply your own photograph. It takes no references, so the product is generated from the brief every time.
Where this model works
Questions about this model
Other models
- Nano Banana ProOne model for photos and for graphics. The most versatile on the roster.
- Seedream 5.0 ProExact pixel sizes and the widest frames. For formats the rest cannot hold.
- FLUX1.1 Pro UltraMaterial texture and believable light. For photos that should look like photos.
- Seedream 4Up to 4096 px on a clean background. The default for a listing's first photo.
- FLUX.1 DevFifteen seconds a frame. A solid middle between speed and quality.
- FLUX.1 SchnellSix seconds a frame. For checking an idea, not for finishing one.
- Krea 2 TurboEight seconds and a frame with a clear character. For mood shots.
- Qwen Image 3Correct Polish text and a clean layout. For graphics with a headline.
- Ideogram V3The best typography on the roster. For graphics where the text is the subject.
- Ideogram V4Ideogram's typography at up to 3840 px. For large creative.
- Nano Banana 28:1 and 1:8 frames the rest cannot do. For banners at extreme ratios.
- FLUX.2 ProDeep colour and glass with reflections. For creative from the top shelf.
- GPT Image 2Does exactly what you wrote. For graphics with callouts and leader lines.
- Z-Image TurboTen seconds to a clean composition. You add the text yourself, in the editor.
- Bria Product ShotYour photo, a new scene. The product stays exactly the same.
Try this model on your own product
Sign up without a card and get 40 credits. Switching model is one click, so you can send the same brief through several of them and keep the best frame.